Questar Advertisements of the 1950s

Abbreviations: Adbn: Audubon; ASFF: Analog Science Fiction and Fact; Hldy: Holiday; Natr: Nature; NH: Natural History; S&T: Sky and Telescope; SA: Scientific American.

1960s
Advertisement Instances Notes
20th Century Telescope 20th Century Telescope Very First Advertisement S&T, Jun 1954 First Questar advertisement. First appearance in an advertisement of an updated finder mirror cage (September 1955).
Questar in Case S&T, Aug 1954
S&T, Sep 1954
S&T, Oct 1954
S&T, Apr 1955
S&T, May 1955
Potted Plant S&T, Mar 1955
Potted Plant and New Finder Mirror Cage S&T, Sep 1955
S&T, Oct 1955
Visitors Are Always Welcome Visitors Are Always Welcome S&T, Nov 1954
S&T, Dec 1954
S&T, Jan 1955
Cave and Barker Testimonials Cave and Barker Testimonials S&T, Feb 1955
S&T, Aug 1955
Astronomical Telescopes Astronomical Telescopes S&T, Jun 1955
Those Who Have Seen Questar Those Who Have Seen Questar S&T, Jul 1955
Serialized Questar Booklet Serialized Questar Booklet Installment 1 S&T, Nov 1955
Installment 2 S&T, Dec 1955
Installment 3 S&T, Jan 1956
Installment 4 S&T, Feb 1956
Installment 5 S&T, Mar 1956
Installment 6 S&T, Apr 1956
Field Model (Early Version) Announcement Field Model (Early Version) Announcement S&T, May 1956
S&T, Jun 1956
Introduction of the early version of the Field Model. First appearance in an advertisement of a side arm logo badge with “Questar” in white lettering against a red background. First appearance in an advertisement of a camera coupler. First appearance in an advertisement of a Rival Reflex camera, a rebranded domestic version of the Praktica FX, attached to a Questar telescope.
A Piece of the Future A Piece of the Future S&T, Jul 1956
Little Moth Little Moth S&T, Aug 1956 First appearance in an advertisement of a Hexacon camera attached to a Questar telescope.
Linhof Tripod Promotion Linhof Tripod Promotion S&T, Sep 1956
S&T, Oct 1956
First appearance in an advertisement of the Linhof tripod.
Questar Goes to a Star Party Questar Goes to a Star Party S&T, Nov 1956
Introducing the Incomparable Questar to the Naturalist Introducing the Incomparable Questar to the Naturalist Beautiful Little Telescope Adbn, Nov-Dec 1956
This Beautiful Instrument (Version 1) Adbn, Jan-Feb 1957
This Beautiful Instrument (Version 1 with Inset) Adbn, Jul-Aug 1957
The Gift of a Lifetime Adbn, Nov-Dec 1957
This Beautiful Instrument (Version 2) Natr, Mar 1958
Natr, Apr 1958
All in the Day’s Work All in the Day’s Work S&T, Dec 1956 Announcement of a twelve-month installment payment plan. First advertisement using the perspective-detail terrestrial observing theme.
Field Model (Early Version) with Accessories Field Model (Early Version) with Accessories S&T, Jan 1957 Announcement of accessories for the early version of the Field Model.
Design and Materials Design and Materials Questar Data S&T, Feb 1957 First appearance in an advertisement of the full-aperture solar filter (November 1958). Announcement of a heavy vinyl luggage case cover with drawstrings and metal grommets (November 1958).
Specifications of the Questar Telescope S&T, Nov 1958
This Photograph Was Taken with a 3 1/2-inch Questar This Photograph Was Taken with a 3 1/2-inch Questar S&T, Mar 1957 First appearance in an advertisement of a photograph of the Moon. First appearance in an advertisement of an image by longtime photographic contributors Ralph and Dorothy Davis.
Questar Answers Some Questions Questar Answers Some Questions Adbn, Mar-Apr 1957
Questar Takes Another Picture Worth Ten Thousand Words Questar Takes Another Picture Worth Ten Thousand Words S&T, Apr 1957
Hitch Your Wagon to a Star Hitch Your Wagon to a Star With Field Model S&T, May 1957 First appearance in an advertisement of a Questar mounted on a car window.
With Field Model and Additional Content Adbn, May-Jun 1957
No Mention of Field Model S&T, Apr 1959
Picture of the Waxing April Moon Picture of the Waxing April Moon With Field Model S&T, Jun 1957
S&T, Jul 1957
No Mention of Field Model S&T, Oct 1958
NH, Nov 1959
NH, Dec 1959
NH, Apr 1960
On the Problem of Choosing a Telescope On the Problem of Choosing a Telescope S&T, Aug 1957
S&T, Sep 1957
S&T, Oct 1957
Tabletop to Timberline with the Incomparable Questar Tabletop to Timberline with the Incomparable Questar Adbn, Sep-Oct 1957
0.9-second resolution guarantee 0.9-second resolution guarantee S&T, Nov 1957
S&T, Jan 1958
Announcement that every new Questar ships with a high-quality copy of the National Bureau of Standards Microscopy Test Chart and that each Questar resolves to 0.9 seconds of arc. Last appearance in an advertisement of the early version of the Field Model (January 1958).
Aspheric Catadioptric Optics Aspheric Catadioptric Optics S&T, Dec 1957 Quartz primary mirrors appear as a $105 upgrade option. Introduction of aspheric optics.
More Power to You More Power to You Adbn, Jan-Feb 1958
De Luxe Questar is the Finest Small Telescope De Luxe Questar is the Finest Small Telescope S&T, Feb 1958
Two Birds Two Birds S&T, Mar 1958 First advertisement featuring a close-up image of a live animal.
This Remarkable Photograph Was Taken at 40 Feet This Remarkable Photograph Was Taken at 40 Feet Charming Lady Adbn, Mar-Apr 1958
Remarkable Photograph Natr, May 1958
Questar Seven Preview Questar Seven Preview S&T, Apr 1958 An early Questar Seven prototype appears.
You CAN Take It With You You CAN Take It With You S&T, May 1958
The Wonderful Questar The Wonderful Questar Adbn, May-Jun 1958
Picture Yourself Using this Questar Picture Yourself Using this Questar S&T, Jun 1958
The Enormous Power of the Questar Telescope The Enormous Power of the Questar Telescope Natr, Jun-Jul 1958
Stars Do Not Twinkle at 40,000 Feet Stars Do Not Twinkle at 40,000 Feet S&T, Jul 1958 Astronomer Alfred Mikesell and high-altitude balloonist Malcolm Ross ascend above the tropopause with a custom-built Questar telescope on board.
Solar Granulation from Sea Level Solar Granulation from Sea Level S&T, Aug 1958
S&T, Sep 1958
First advertisement specifically tailored to highlight Questar’s usefulness for solar observing.
World’s Finest, Most Versatile Telescope World’s Finest, Most Versatile Telescope Natr, Oct 1958
Adbn, Nov-Dec 1958
Natr, Nov 1958
NH, Nov 1958
Natr, Dec 1958
NH, Dec 1958
Adbn, Jan-Feb 1959
Natr, Jan 1959
NH, Jan 1959
NH, Feb 1959
NH, Mar 1959
NH, Apr 1959
Hldy, Apr 1959
NH, May 1959
Hldy, May 1959
Hldy, Jun 1959
First advertisement in Natural History magazine (November 1958).
This is the Way We Ship Your Questar This is the Way We Ship Your Questar S&T, Dec 1958
Questar News Questar News Installment 1 S&T, Jan 1959 First appearance in an advertisement of Nikon F cameras (September 1960). Questar announces that it is a Nikon franchised dealer (September 1960).
Installment 2 S&T, Feb 1959
Installment 3 S&T, Mar 1959
Installment 4 S&T, Jul 1959
Installment 5 S&T, Apr 1960
S&T, May 1960
Installment 6 S&T, Sep 1960
Installment 7 S&T, Apr 1961
S&T, May 1961
Magnificent Performance Magnificent Performance S&T, May 1959
S&T, Jun 1959
First advertisement with an illustration of the full-aperture solar filter.
May We Tell You About Questar? May We Tell You About Questar? Open Case NH, Jun-Jul 1959
Hexacon/Pentacon Camera (Star Logo) NH, Aug-Sep 1959
NH, Oct 1959
Hexacon/Pentacon Camera (All Caps Logo) NH, Jun-Jul 1961
NH, Aug-Sep 1961
Questar Is the Finest Questar Is the Finest Star Logo SA, Jun 1959
SA, Jul 1959
First advertisement in Scientific American magazine.
All Caps Logo SA, Aug 1961
SA, Oct 1962
ASFF, Sep 1963
I Have a Larger Telescope I Have a Larger Telescope S&T, Aug 1959
S&T, Sep 1959
Questar with Camera and Sunspots Questar with Camera and Sunspots Star Logo SA, Aug 1959
SA, Oct 1959
All Caps Logo SA, Feb 1962
About a Month Ago About a Month Ago S&T, Oct 1959
S&T, Nov 1959
Superfine Questar Telescope Superfine Questar Telescope Star Logo SA, Nov 1959
SA, Dec 1959
SA, Jan 1960
All Caps Logo SA, Nov 1961
SA, Sep 1962
SA, Jan 1964
SA, May 1964
On Taking Photographs with Questar On Taking Photographs with Questar S&T, Dec 1959
S&T, Jan 1960
1960s