Questar Advertisements
Gregory Gross

Behold the Parthenon

First appearance in an advertisement of the “Greek goddess” and the ancient Greek motif as a metaphor for Questar’s pursuit of perfection.

Full Page Vertical

Questar advertisement, <em>Sky and Telescope</em>, December 1962
Questar advertisement, Sky and Telescope, December 1962. Questar Corporation

Sky and Telescope, June 1962, IFC.
Natural History, June-July 1962, 3.
Sky and Telescope, December 1962, IFC.

Two-thirds Page Vertical

Questar advertisement, <em>Scientific American</em>, July 1962
Questar advertisement, Scientific American, July 1962. Questar Corporation

Scientific American, July 1962, 186.
Scientific American, August 1963, 136.